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What will it really take to decarbonize real estate and who is going to pay for it? In this highlight episode, Brendan Wallace breaks down the staggering $18 trillion challenge of decarbonizing U.S. buildings and why the real estate industry must fundamentally rethink its role. You’ll learn why buildings are being forced to evolve from passive structures into active energy producers — generating, storing, and monetizing power.

We also explore why less than 3% of buildings have onsite solar, what’s really holding adoption back, and how capital markets, regulation, and tenant demand are reshaping owner behavior. You’ll hear why sustainability is shifting from a “nice to have” to a cost-of-capital advantage, how energy efficiency impacts asset value, and why the landlords who embrace this shift early could unlock massive long-term profitability.

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What You’ll Learn in Today’s Episode:

  • The true cost of decarbonizing U.S. real estate.
  • How climate capital in real estate has scaled.
  • Why buildings must act as distributed energy assets.
  • What’s blocking widespread rooftop solar adoption.
  • The role of EV charging, storage, and microgrids.
  • How regulation is forcing owner action.
  • Why energy efficiency improves cost of capital.
  • How tenant demand drives sustainability decisions.
  • Where future competitive advantage will emerge.

Resources In Today’s Episode:

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